Getting your newsletter out on time can be hard, and when life gets busy, it seems like everything else comes first. Over the years, we’ve found that most people under-estimate all the steps and how long each step will take to get their e-newsletter sent.
You’re not alone. This is the typical scenario we frequently witness:
You want to send out our company newsletter every month, but then you don’t start working on the e-newsletter until just a few days before it needs to go out. You don’t have the time to think up ideas, build the content, create the blog that you want to click through to, organize and enter new email addresses and test and proofread the e-newsletter. So another month slips by without reaching out to your customers and prospects.
The most important thing to do is work backwards and plan all of your steps.
Our E-Newsletter Planning Checklist (PDF) breaks down your planning step by step to help get your e-newsletter out on time.
And, if you’ve realized that you never manage to your e-newsletter out on time, consider hiring a virtual assistant to help, or give us a call for an estimate on writing and sending your e-newsletter with great content to a targeted audience.